By Linda Jovanovich
HMA Executive Vice President
Talk about being “ahead of the game?” PPG Paints has already announced its 2020 Color of the Year! Interesting enough, it’s called Chinese Porcelain: a hue that’s “a blend of cobalt and moody ink blue that imparts calmness and restful sleep, while offering the spirit of hopefulness – a precious commodity in a restless world.” And this got my attention, why?
It’s not that the shade, Chinese Porcelain, is out-of-the-ordinary or shockingly different. (It’s a lovely, rich color that I’m sure architects, designers and homeowners will have great fun working with.) It’s that PPG “got the jump” on Pantone, and the other color “experts” who typically influence “what’s next” when it comes to color trends. That’s what got my attention!
There’s a lesson, here - being “ahead of the game!” Being “in a position of advantage or situation in which one is likely to succeed.”
How do we get ahead of the game? How do we position ourselves, our businesses, and our industry to succeed in today’s - and more importantly - tomorrow’s highly competitive and ever-changing world?
I have some ideas on the subject. I’m guessing you do, as well. And I’d love to discuss them with you at HMA’s upcoming Regional Meeting slated for September 23-24 in Virginia/North Carolina. Plan to be there, and we’ll discuss getting “ahead of the game.” (Meeting details are available in this issue of The Link and at www.HMAmembers.org.)
In the meantime, take a look at Chinese Porcelain, then let me know if you agree with PPG’s rationale that, “The need for simplicity and escapism from technology is, in part, the reason that consumers are craving blues, like Chinese Porcelain, that bring us closer to natural elements such as the sea and sky – creating serenity in any space.”
See you in September!
Chinese Porcelain PPG1160-6